When I visit a website things like color hues, menu placement, and relevence of information are all important. Reducing the number of clicks it takes for a user to get to desired information, but not missing out on other important information that your organization wants users to see. Now as we are looking at different mediums of information such as AR, and VR we are looking toward a deeper interactive web experience. The trends of 2017 can point to this transition in the Web user experieince going forward. We are also looking forward to more great trends in 2018.
Web Design Trends of 2017
Top Web Design Trends to Watch in 2018