Feb 07, 2022 12:08 AM
To increase your website’s conversion rate, you need to make it as easy as possible for visitors to learn about all of the products and services your company offers. To make this happen, you will need to include relevant text or images with each product or service that offers detailed information. Here are five tips for maximizing customer conversion on your website:
1. Virtual tours for business
Even if you have a great sales staff and physical location, it can be hard to compete against the larger companies that offer virtual tours of their homes. A virtual tour gives your customers the chance to see exactly what they are getting before deciding to purchase. By adding a virtual tour on your website, you can help your potential customers imagine what it might be like to be in your store or restaurant. This also allows them to see what it’s like virtually to use your product by simply showing them images of the item they are interested in purchasing or renting, such as figurines and toys or a machine that could potentially host the item, such as gaming consoles or computers. Simply clicking on the images of your products or machines can be enough to help potential customers feel they are already experiencing the product before they even purchase it.
2. Augmented reality app for business
Augmented Reality (AR) is a technology that blends the physical world with digital content by adding computer-generated enhancements or features to the user’s real-world environment. Using this technology, you can attract customers to your business by excitingly showcasing its history. You can even use this technology to add customers to your mailing list.
3. Product information pages that provide an overview of the product and its features
The third tip involves creating product information pages that provide an overview of the product and its features. By providing a comprehensive overview of your product or service, you can allow your customers to learn more about it before dealing with any hassle or intimidation. For example, if you are selling an item such as furniture, you can show potential customers how the item will look in their home and what types of products would be best for storing within it, such as bookshelves and shelves. By doing this, you can help potential customers understand all of the benefits of purchasing your company’s product without having to earn their trust through lengthy conversations.
4. Customized pricing pages so customers can easily see your estimated costs and prices
The fourth tip involves creating customized pricing pages that allow potential customers to see your product's prices and costs efficiently. By providing a pricing page tailored to your product, you can help potential customers understand exactly how much your item will cost them. This is especially important for items not always purchased in bulk, such as furniture. If you want to sell the same type of furniture expensively on the site, you must make sure potential customers are aware of this. You can do this by adding a tool that allows visitors to easily see your costs, allowing them to quickly determine whether they have enough money left over after paying for the item they want to buy. If you are selling a product through an online auction, you can also provide an estimated cost for your product in the same way.
5. Clear call to action buttons that make it easy for visitors to buy immediately
The fifth tip involves creating a call to action buttons that make it easy for visitors to buy immediately. By adding a “Buy Now” button in the top right corner of your pages, you can help potential customers jump right into the purchasing process with just a click of their mouse. By doing so, you can increase your conversion rate by making it as easy as possible for them to complete their transaction, rather than forcing them to enter all of their bank details into a screen designed around asking them questions or providing them with additional information. Doing this can also reduce the time potential customers spend on your website, which is essential for websites that use advertising to support their revenue base.
In summary, by implementing the five tips mentioned above, you can help your potential customers experience a positive first impression of your product or service. By giving them enough detailed information about the features and benefits of your business to help them understand what it is why they need it. How much will it cost them? You can help potential customers picture themselves in your home or office and understand that this item will make their life easier. This, in turn, will help them feel comfortable enough to decide to purchase the item.
Does your company use any of these techniques to increase conversion? Maybe you need some help starting things off. ViviScape is here to help! If you're interested in creating an augmented reality app for your business, virtual tours, or creating a high converting website, please contact ViviScape. We are experts in developing AR applications and can help you create a campaign that engages and excites your customers. With our help, your business can join the ranks of those who are already using augmented reality to change the way they advertise. Contact our VR/AR team at ViviScape or call (574) 207-6511 to learn how you can integrate this exciting technology into your marketing plan.
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